Now is the time to invest in your employees!

At some level, creating a workforce of actively engaged employees is as much about managing perception than anything else. Creating an atmosphere where employees FEEL valued can often create a culture where employees provide value. Although there are many, many ways in which an organization can manage perception, one of the most effective is to invest in employees' futures.

I would argue that NOW is the time to invest in the future of your top employees. WHY? Because the ROI on your investment today is worth much more than one year ago. Spending a dollar when times are tough is worth much more than spending ten when times are good. The perception capital that you will gain by investing in an employees' future today will pay dividends long after the current economic situation turns around!